51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Don’t make ‘em yawn! Keep your emails exciting and brief. I’m worth the wait Get creative with emojis in email subject lines to increase open rates! Feel free to spin in your chair while you wait Keep an eye on your email open rate to analyze and improve performance! Keep your email subject line short and attention-grabbing.