Keep an eye on your email open rate to analyze and improve performance! [insert fun loading text here] Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Fighting off robots… Want the loading time to be longer so we can spend more time together :) "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Not just a pretty interface Test, test, and test again! Make sure your email looks good on all devices before you send it out.