Test, test, and test again! Make sure your email looks good on all devices before you send it out. Feel free to spin in your chair while you wait Avoid getting marked as spam! Only email people who have agreed to receive emails from you. One Mississippi, two Mississippi… Try different email subject line styles to find what gets the most opens. Let your imagination run wild. “There are so many beautiful designs to choose from. I feel like a professional when I use it.” - Dr. Oberson Not just a pretty interface