Don’t forget to add a fun, relevant call-to-action button to your email. Feel free to spin in your chair while you wait Keep your email subject line short and attention-grabbing. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. [insert fun loading text here] A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Time to get that bread. Sit up straight.