Don’t forget to add a fun, relevant call-to-action button to your email. Feel free to spin in your chair while you wait 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Keep an eye on your email open rate to analyze and improve performance! [insert fun loading text here] Is anyone even reading this? Try different email subject line styles to find what gets the most opens.