Don’t forget to add a short preview description to encourage people to click on your email. Test, test, and test again! Make sure your email looks good on all devices before you send it out. I’m worth the wait Fighting off robots… One Mississippi, two Mississippi… A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Don’t make ‘em yawn! Keep your emails exciting and brief. My day’s been ok, how’s yours?