Sit up straight. Generating witty text... Don’t forget to add a fun, relevant call-to-action button to your email. We’re very font of you because you’re our type. [insert fun loading text here] Don’t forget to add a short preview description to encourage people to click on your email. Boost your email opens with a punchy subject line. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails.