51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Fighting off robots… Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Let your imagination run wild. My day’s been ok, how’s yours? Test, test, and test again! Make sure your email looks good on all devices before you send it out. Time to get that bread. Keep your email subject line short and attention-grabbing.