Test, test, and test again! Make sure your email looks good on all devices before you send it out. Fighting off robots… 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! [insert fun loading text here] Try different email subject line styles to find what gets the most opens. Keep your email subject line short and attention-grabbing. I’m worth the wait Don’t forget to add a short preview description to encourage people to click on your email.