My day’s been ok, how’s yours? I’m worth the wait Keep your email subject line short and attention-grabbing. One Mississippi, two Mississippi… Try different email subject line styles to find what gets the most opens. [insert fun loading text here] 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Test, test, and test again! Make sure your email looks good on all devices before you send it out.