Monitor your Email Campaign performance
The PosterMyWall Email Marketing Platform allows you to create, send, and track emails, all from one place. Turn data into action and improve your next campaign with performance metrics. Check how many people received, opened, and interacted with your email campaign.
Benefits of using email marketing for hotels and hospitality
Boost direct bookings
Drive reservations by sending targeted emails featuring exclusive discounts, package deals, and limited-time offers. Highlight special incentives to encourage guests to book directly through your website, bypassing third-party booking platforms.
This not only increases your revenue but also helps build a direct relationship with your guests. Use hotels email templates to remind previous guests of upcoming events or special deals tailored to their preferences, enhancing the likelihood of repeat bookings.
Increase customer loyalty with hotel email marketing
Promote long-term relationships with guests through easy communication. Use email marketing to offer loyalty rewards and special perks, such as early check-in, late check-out, or complimentary upgrades.
Regularly sending newsletters with updates about your property, upcoming events, or exclusive deals keeps your hotel top-of-mind for past and potential guests. Make your guests feel valued and appreciated to encourage repeat visits and referrals. This will also help you build a loyal customer base that contributes to sustained business growth.
Showcase your resort using hotels email templates
Highlight the unique features, amenities, and experiences your hotel offers through visually appealing hotel email templates. Showcase high-quality images of your luxurious rooms, inviting pools, or gourmet dining options to entice potential guests.
Use these visuals to differentiate your hotel from competitors, focusing on the distinct advantages of choosing your hotel for their stay.
Drive seasonal promotions
Capitalize on holidays, special events, and seasonal trends by sending themed hotel email templates that attract your audience. Promote festive hotel and hospitality packages for Christmas and other celebrations, special rates for local events, and off-peak season discounts to ensure a steady flow of visitors throughout the year.
Expert tips for hotel and hospitality email marketing success
Segment your audience
Divide your email list based on preferences, booking history, or demographics to deliver targeted content for different segments of your audience.
For instance, you can create separate emails for business travelers, vacationing families, and event planners. Understand and address the unique needs and interests of each segment to create emails that are more likely to engage recipients and drive conversions. With PosterMyWall's hotels email templates, you can customize each email with a simple drag-and-drop editor!
Optimize for mobile
Ensure your emails are mobile-responsive with PosterMyWall templates, which are designed to provide a seamless viewing experience across all devices. Many travelers use their smartphones to check emails on the go, so your email templates must look great and function well on smaller screens.
PosterMyWall’s hotel email templates automatically adapt to different screen sizes with responsive design techniques, such as larger fonts and easily clickable buttons. Just preview the different device versions to make sure they look exactly how you want them to!
Include high-quality visuals
High-quality visuals can make a strong impression and help potential guests visualize their stay at your hotel. Use professional photography to highlight your rooms, dining areas, spa facilities, and any unique features that set your property apart.
PosterMyWall hotels email templates make it easy to incorporate high-quality visuals, enhancing the aesthetic appeal of your emails and enticing recipients to choose your hotel.
Write attention-grabbing subject lines
Write subject lines that make people curious, show value, and encourage them to open your emails. A good subject line should be short, relevant, and attractive. Use action words, personalization, and emojis to get more people to open your emails.
For example, "Exclusive 20% Off Your Next Stay!" or "Discover Our New Summer Packages ☀️" can grab attention and make recipients want to read more.